5 Steps to Automating
Your Client Testimonials
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Want To Know How You Can Multiply The Results Of Every Aspect
Of Your Marketing With Hardly Any Effort on Your Part?
What someone else says about you is 1000 times more valuable to
your potential customers than what you say about yourself. You run a
successful business, your customers like you and trust you. If you're
not taking full advantage of this in your marketing campaigns, you're
not alone. Most small business either don't know how to, or are afraid
to ask for testimonials.
Whether you're a dentist, a chiropractor, a mover, or a car
salesman, a database of customer comments can boost every aspect of
your marketing. Here are a few tips on how to get started, and how to
maximze your results:
- Don't Be Arfaid to Ask -
A one-time mailing to your existing client base can build your
initial testimonial database, and give you a great start.
- Keep On Asking
- Every time you finish a job, in your last billing statement or as a
stand alone mailing. There's no such thing as too many satisfied
customer comments!
- Offer an Incentive
- A testimonial from an existing customer is a potential gold mine.
Don't be afraid to spend a little bit to get it. Offer an online gift
certificate, or a gift certificate to a local restaurant. Not only
will it make your customer more likely to reply, but it's a nice
gesture to foster some repeat business.
- Shout it From the Rooftops!
- You should have positive testimonials in
EVERY
single marketing piece that you use. Every direct mail piece, radio
spot, print ad, sign, or banner should have at least a few.
- Plaster Your Website
- Your website should be absolutely littered with positive feedback
from your customers. You should have a dedicated page with every
single one. Put the best at the top and even though that's all your
visitors will read, they'll be overwhelmed by the sheer volume as you
build your database.
With our Testimonial Services, we help you automate the
process. We have a phone system to collect audio testimonials from
your customers and those testimonials are added right on to your web
page for your prospects to hear. There is much more credibility in
this than if you just wrote down a testimonial. We even provide you
with forms to get the testimonials automatically. You don't have to do
a thing - you will start receiving testimonials from new clients . . .
automatically!
If you would like more information about this service from IVJR
fill out the form below and we will contact you immediately with more
details. Your service can be collecting testimonials within a week.
You will start using it to kick start your marketing into overdrive.
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